Overview
Pipedrive is sales-focused crm for deal management. Founded in 2010 and headquartered in Tallinn, Estonia / New York, USA, it serves Australian businesses.
Sales-focused CRM for deal management
Pricing (AUD inc. GST)
All prices below are in Australian dollars (GST not included). Pricing verified as of 2026-03-18.
Lite
$24/mo
per user
Formerly Essential. $24/user/month
- Deals: unlimited
- Contacts: unlimited
- Leads Per User: 2500
Most Popular
Growth
$49/mo
per user
Formerly Advanced. $49/user/month
- Deals: unlimited
- Contacts: unlimited
- Leads Per User: 5000
- Email Sync: Yes
- Automation: Yes
Premium
$79/mo
per user
Formerly Professional/Power. $79/user/month. Includes LeadBooster.
- Deals: unlimited
- Contacts: unlimited
- Email Sync: Yes
- Automation: Yes
- Reporting: Yes
- Leadbooster Included: Yes
Ultimate
$99/mo
per user
Formerly Enterprise. $99/user/month. SSO, unlimited permissions, dedicated support.
- Deals: unlimited
- Contacts: unlimited
- Email Sync: Yes
- Automation: Yes
- Reporting: Yes
- Leadbooster Included: Yes
- Sso Saml: Yes
Pros & Cons
Pros
- Best visual sales pipeline management in CRM category
- 500+ integrations including native Xero connection
- 33% recurring affiliate commission
- Intuitive drag-and-drop deal management
- 24/7 live chat support on all plans
- AI Sales Assistant for deal recommendations
Cons
- No free plan — only 14-day trial
- No AU-specific features — no BAS, STP, or compliance tools
- EU-hosted data — not AU data sovereign
- No phone support on lower tiers
- Per-user pricing adds up for larger teams
- Limited marketing automation compared to HubSpot
Who Is Pipedrive Best For?
- Sales Team
- Small Business Sales
- Deal Pipeline
- B2b Sales
- Real Estate Agent
Pipedrive may not be the best fit for:
- Marketing Focused
- Data Sovereignty Required
- Large Enterprise
Pipedrive Alternatives
If Pipedrive doesn’t quite fit your needs, consider these alternatives for Australian businesses:
- HubSpot — All-in-one CRM, marketing, and sales platform. Free plan available.
- Zoho CRM — Affordable CRM with free plan for small teams. Free plan available.
- Capsule CRM — Simple, smart CRM with best-in-class Xero integration. Free plan available.
Related Comparisons
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Migration Guides
Step-by-step switching guides involving Pipedrive for Australian businesses.
Related Compliance Guides
Frequently Asked Questions
Does Pipedrive offer a free plan?
No. Pipedrive does not have a permanent free plan. It offers a 14-day free trial of all plans (no credit card required) so you can test features before committing. After the trial, you must subscribe to a paid plan starting from the Lite tier.
Can I integrate Pipedrive with Xero or MYOB?
Yes. Pipedrive has a native Xero integration that syncs contacts and lets you create invoices from deals. MYOB integration is available through Zapier or third-party connectors. There are also native integrations with QuickBooks and other accounting tools.
Where is Pipedrive data hosted?
Pipedrive data is hosted in the EU, primarily using Rackspace and AWS Frankfurt data centres. The platform is fully GDPR compliant but does not offer Australian data hosting or data sovereignty. This may be a consideration for businesses with strict AU data residency requirements.
What changed with Pipedrive's plan names in 2025?
In July 2025, Pipedrive renamed its plans: Essential became Lite, Advanced became Growth, Professional and Power merged into Premium, and Enterprise became Ultimate. The rebrand included updated feature allocations — for example, Growth now includes forecast views and sequences, while Premium bundles LeadBooster at no extra cost.
Is Pipedrive suitable for large sales teams?
Pipedrive works best for teams of 1 to 50 users. While the Ultimate plan adds enterprise features like SSO/SAML, unlimited permission sets, and dedicated account management, larger organisations with complex multi-department needs may find it lacks the depth of platforms like Salesforce or HubSpot Enterprise.
What add-ons does Pipedrive offer and how much do they cost?
Key add-ons include LeadBooster (chatbot, live chat, prospector — from $32.50/month), Smart Docs (proposals and e-signatures — from $32.50/month), Projects (delivery tracking — from $6.67/user/month), Campaigns (email marketing — from $13.33/month), and Web Visitors (IP tracking — from $41/month). Note that LeadBooster is included in the Premium plan.