Overview
Covetrus Ascend is cloud veterinary practice management built in brisbane. Founded in 2019 and headquartered in Portland, Maine, USA (APAC office: Eight Mile Plains, QLD 4113), it serves Australian businesses.
Cloud veterinary practice management built in Brisbane
AU Compliance Scores
BAS Lodgement0/5
STP Phase 20/5
Payday Super0/5
Modern Awards0/5
GST Handling3/5
Bank Feeds0/5
Modern Awards NoteNot an HR/payroll product.
Pricing (AUD inc. GST)
All prices below are in Australian dollars (GST not included). Pricing verified as of 2026-03-20.
Covetrus Ascend Cloud
Free
AUD exc GST
UNVERIFIED — no public pricing disclosed. Covetrus Ascend uses custom per-user monthly pricing with no lock-in contracts. Pricing is quoted based on clinic size and number of users. Contact Covetrus directly for a quote. 80% of surveyed practices report saving $1,000–$5,000 AUD annually by eliminating on-premise hardware costs. Free online training videos included in subscription. Checked: software.covetrus.com/apac, Capterra, GetApp, SoftwareAdvice — none list a specific price.
- Users: custom
- Locations: custom
Pros & Cons
Pros
- Modern, intuitive cloud interface that reduces staff training time by up to 90% — from 4 hours to approximately 30 minutes per team member
- 24/7 support with teams physically based in Australia (QLD), New Zealand, and the UK, plus a dedicated customer success specialist for each practice
- Vetlytics business intelligence dashboards included at no extra cost, providing real-time revenue, retention, and compliance KPIs without external tools
- No lock-in contracts — flexible monthly per-user pricing allows practices to scale up or down without long-term commitment
- 35+ person software development team headquartered in Brisbane with fortnightly feature releases, ensuring ANZ-focused product development
- Built-in team messaging replaces WhatsApp/email for clinic communications, with historical message recording and team announcements
- Part of the broader Covetrus ecosystem including Provet distribution, Crampton Consulting Group consulting, and VetQuip equipment — one vendor for multiple practice needs
- Unique team wellbeing features built into the interface design (positive affirmations, birthday celebrations, patient photographs) to combat veterinary burnout
Cons
- No publicly disclosed pricing — practices must request custom quotes, making it impossible to compare costs upfront against competitors like ezyVet
- Relatively new product still maturing — users report feature gaps in reporting depth and the Ascend Manager module compared to more established competitors
- Smaller integration ecosystem (25+ partners) compared to ezyVet's 100+ integrations, potentially limiting third-party tool connectivity
- No IDEXX diagnostic integration — practices using IDEXX equipment may prefer ezyVet's deep integration for direct ordering and automatic result population
- Limited public review base (5.0 on G2 from only 4 reviews) makes it difficult to independently verify claims about user satisfaction and reliability
- Data hosting location for Australian customers on Microsoft Azure is not publicly confirmed — practices with strict data sovereignty requirements should verify directly
- No confirmed integration with MYOB — only Xero is listed as an accounting integration, which may be a limitation for MYOB-using practices
Who Is Covetrus Ascend Best For?
- Veterinary Startup
- Companion Animal Practice
- Corporate Veterinary Group
- Mobile Veterinarian
Covetrus Ascend may not be the best fit for:
- Idexx Integrated Practice
- Budget Conscious Clinic
- Feature Mature Requirement
Covetrus Ascend Alternatives
If Covetrus Ascend doesn’t quite fit your needs, consider these alternatives for Australian businesses:
- ezyVet — Cloud veterinary practice management by IDEXX. From $260.5/mo inc. GST.
- RxWorks — Established veterinary practice management software from Covetrus. Free plan available.
- VetlinkPRO — Veterinary practice & revenue management with 30+ years' heritage. Free plan available.
Frequently Asked Questions
How much does Covetrus Ascend cost in Australia?
Covetrus Ascend uses custom per-user monthly pricing with no lock-in contracts. Specific pricing is not publicly disclosed — you need to contact Covetrus directly for a quote based on your clinic size and number of users. The company states that 80% of surveyed practices save $1,000–$5,000 AUD annually by eliminating on-premise hardware costs.
Does Covetrus Ascend offer a free trial?
Covetrus Ascend does not appear to offer a self-service free trial. Instead, you can book a demo with their Ascend team — contact marketing.apac@covetrus.com or book via the software.covetrus.com/apac website. Dedicated demos are available for both single practices and multi-branch/corporate groups.
Where is Covetrus Ascend data hosted for Australian customers?
Covetrus Ascend data is hosted on Microsoft Azure with enterprise-level encryption and built-in redundancy across multiple locations. However, the specific Azure data centre region for Australian customer data is not publicly confirmed. Contact Covetrus directly to verify whether your data is stored in an Australian Azure region.
Who owns Covetrus?
Covetrus was formed in February 2019 through the spin-off of Henry Schein Animal Health and merger with Vets First Choice. It was publicly listed on NASDAQ until May 2022, when it was taken private by Clayton, Dubilier & Rice (CD&R) and TPG Capital in a deal valued at approximately $4 billion.
Does Covetrus Ascend integrate with Xero or MYOB?
Covetrus Ascend integrates with Xero for accounting. The platform supports 25+ integration partners via the Covetrus Partner Directory, including lab results, digital imaging (Asteris), insurance claims, and Provet Connect for wholesale ordering. Check with Covetrus for the latest integration list.
How does Covetrus Ascend compare to ezyVet?
Both are cloud-based veterinary PMS options popular in Australia. ezyVet (owned by IDEXX) has a larger integration ecosystem (100+), deeper diagnostic integration, and a longer track record. Ascend is newer but growing fast (+250% YoY in ANZ), with advantages in training speed (90% faster), built-in analytics (Vetlytics), no lock-in contracts, and a Brisbane-based development team. ezyVet starts at $260.50/month; Ascend pricing is custom-quoted.